What is smart tourism? Smart tourism is defined according to the technological capabilities of a particular destination, attraction or the tourist themselves. Many destinations are now modernising to include increased use of smart technology in their operations ranging from payment methods to interactive activities. The ultimate aim of smart tourism is to improve the efficiency […]
social media
Insta tourism explained: What, why and where
We’ve all heard of the social media platform Instagram. With over one billion monthly users, Instagram is the place to be. But what is this new term that’s been floating about? What is Insta tourism? In this post I will explain what is meant by the term Insta tourism, how the social media platform has […]
Travel Influencer income: How much can I earn per month?
This post was last updated on June 21st, 2019 at 04:07 pmTravel Influencer income is the topic that everyone has been wondering about. Working as a ‘Travel Influencer’ has become a very popular career choice or part-time gig. But how much can you earn in this line of work? Can you really make enough money […]
The Travel Influencer: The First Research of Its Kind
This post was last updated on June 21st, 2019 at 04:07 pmThe travel influencer is a relatively new concept. Organisations are turning to us influencers more and more as a result of our ‘trustworthy’ relationship with their [potential] customers. They want us to market their products and promote their services. They want us to help […]
Travel Influencers to Follow in 2018
This post was last updated on June 21st, 2019 at 04:08 pm A travel influencer can be described as a person who has the ability to influence the behaviour or opinions of others within the area of travel and tourism. Influencing is a popular and powerful method of marketing, whether this be intentional (i.e. through […]